Remote technical staffing from Latin America.

Zipdev

Recruitment

Lead dynamic marketing strategies for a brand in the remote staffing industry.

• Develop and execute comprehensive marketing strategies to elevate brand visibility, generate leads, and drive revenue growth in alignment with company goals.
• Focus on building and optimizing HubSpot for marketing automation and CRM needs.
• Lead and mentor the marketing team, fostering a collaborative and results-driven culture that encourages innovation and excellence.
• Conduct in-depth research and analysis of consumer behavior, market trends, and competitive landscape to inform marketing strategies and campaigns.
• Direct involvement in awareness activities such as content creation, social media management, advertising, and lead generation campaigns.
• Collaborate with third-party agencies to oversee, approve, and deploy successful marketing campaigns across various channels, ensuring alignment with brand identity and messaging.
• Experiment with a variety of organic and paid acquisition channels, including content creation, pay-per-click campaigns, social media, lead generation campaigns, and copywriting, to optimize marketing performance.
• Manage and monitor the marketing budget on a quarterly and annual basis, optimizing resource allocation to maximize ROI and achieve strategic objectives.
• Prepare and present quarterly and annual reports to the executive team, providing insights on marketing performance, trends, and opportunities for improvement.
• Analyze consumer behavior and campaign metrics to refine email and advertising strategies, driving continuous improvement and optimization.
• Identify and analyze competitors, leveraging insights to inform strategic decisions and maintain a competitive edge in the market.

Zipdev Jobs in New York City

Zipdev

Marketing Manager (US IT Staffing Services)

Zipdev