Senior Marketing Research Analyst

May 8

🏢 In-office - Manhattan

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Distinguished Programs

We're a National Program Administrator, serving brokers with specialized coverages.

Real Estate • Hospitality • Community Associations • Restaurants • Umbrella

201 - 500

Description

• Research a variety of growth opportunities as to their viability, potential return, competitive position, market size • Analyze how different marketing assets and methods are performing and how to improve them, as well as their allocation within various channels • Develop and implement attribution models to measure effectiveness of marketing and growth initiatives • Investigation into cross-sell data to come up with hypothesis, supporting data and market tests • Creation and execution of qualitative and quantitative broker, competitor, and market surveys • Stay up to date on market trends, consumer and product research, and industry best practices • Develop data-driven insights to assist innovation and strategic decision making • Present findings and insights to business stakeholders

Requirements

• 3+ years of experience as a Marketing Research Analyst • 3+ years of experience in commercial P&C insurance • Undergraduate degree, marketing preferred • Skilled in Excel, comfortable working with data and systems (HubSpot, Salesforce, Power BI, Looker Studio) • Knowledgeable with search engines and web analytics • Willingness and ability to learn new concepts • Familiarity with attribution modeling concepts and models • Confident in basic math and statistics • Ability to explain and communicate complex ideas and information in an understandable and easy to follow manner • Exceptional analytical and strategic thinking abilities • Great capacity to understand and relay complex data across industries • Superb ability to multitask while paying attention to detail • Excellent written and verbal communication skills

Benefits

• Summer Fridays (Leave at 2:00PM all Fridays from Memorial Day to Labor Day) • Great healthcare coverage including Medical, Vision, and Dental • 401k with 4% company match immediately 100% vested • Life, disability and supplemental insurance • Growth and development opportunities • Wellness Benefits including an Employee Assistance Program, Telemedicine, and Peloton App Digital Membership for 1 year (or if you have Peloton equipment, receive a 4-month waiver) • Work/Life Balance with generous time off policy including PTO and paid holidays, Summer Hours, Dependent Daycare flexible spending account, paid parental (primary or secondary caregiver) leave, a commuter account, and a sabbatical every 7 years

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